Keiron McCammon

CTO
Moda Operandi

Keiron McCammon joined Moda Operandi in November of 2013 as the Chief Technology Officer.

Prior to joining Moda Operandi, Keiron was CEO of Bonfaire, a company he founded in 2012 and whose platform will be applied to the operation of Moda Operandi. The revolutionary site was one of the only on-line destinations to offer first access to next season’s designer shoes, handbags and accessories for pre-order.

Twitter: @mccammon

Check out the incredible speaker line-up to see who will be joining Keiron.

Download The Latest Agenda

Day Two, October 14, 2014: Executing Premier eCommerce Capabilities

Tuesday, February 10th, 2015

08:55 Romancing The Product - Redefining Luxury eCommerce at Moda Operandi

Kicking off the day is Keiron McCammon, CTO for Moda Operandi who played an instrumental part in the company’s re-imagining and re-launch of its entire e-commerce technology platform, website & mobile app which have redefined the luxury shopping experience for their customers. From vision, to strategy, to execution Keiron shares lessons from the trenches including:

• Why you need to build a core competency in technology

• How to approach rebuilding your technological capabilities from the inside out

• What technology can do to "romance" the product and make an impact

• The importance of tying together website, mobile & customer service to create a high tech/high touch experience for today's luxury consumer

11:45 Interactive Roundtable Discussions

These interactive sessions are your opportunity to take a deep dive into the topics that were presented earlier in the day. Each attendee has the opportunity to join two discussions during this timeframe:

1. Romancing The Product - Redefining Luxury eCommerce at Moda Operandi
Keiron McCammon, CTO/Head of Product, Moda Operandi

2. The Luxury Retail Experience: How Commerce And Content Can Bring Back The “White Glove”
Matt Dion , VP Marketing, Elastic Path Software
Michael Klein, Director of Industry Strategy, Adobe Marketing Cloud

3. Digital Tools To Enhance Your Brand’s Sales & Ownership Experience
Mark P. Ramsey, General Manager, Digital Retail Operations, Audi

4. Connecting With Your Audience Emotionally: Visual Storytelling On Pinterest, Instagram, And Tumblr
Nick Mueller, Head of Content Marketing, Piqora

5. Alipay: Connecting Global Brands With China
Jingming Li, President and Chief Architect, Alipay U.S.

6. How Digital Is Evolving The Definition of Luxury
Jon Jackson, Executive Creative Director and Sophie Kleber, Executive Director of Product Strategy and Innovation, HUGE

7. Creating A Meaningful Site Experience To Engage Customers And Drive Sales
James Sandora, Director – Global Digital Strategy & Integration, Kohler
Heather Kaminetsky, VP of Marketing—Americas, NET-A-PORTER GROUP